Sephora has been a disruptive force in the beauty world from its inception. Over the last five years, Hyperbolic has played a pivotal role in defining Sephora’s content strategy in all touchpoints–point of sale, online, and social media–resulting in countless campaigns and video programs. And as the Sephora customer moves seamlessly between the digital and physical worlds, Hyperbolic is currently developing multiple programs to deepen the overall customer experience.
